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Showing posts from October, 2017

Case Study: Delta Airlines

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 Picture credit to David Emery on Snopes.com Delta Airlines Stops Passenger From Signing The National Anthem When I first heard about this on our local news channel, I was not only shocked that they violated her freedom of speech but it got my attention and thought to myself that Delta was going to be in big trouble. Before I did research on this case, I wasn’t familiar with the whole story of what had happened on the flight. After doing more research on what had happened on the flight Dr. Pamela Gaudry, passenger that was stopped from singing the national anthem, I found out more of what reporters and social media left out for the public to make a judgement. I mention before when I heard that Delta Airlines stopped one of their passengers from singing the anthem, I right away was against the company. That changed right after I read more articles on Snopes ,   Fox News ,  UPROXX , and much more other sites online. You can easily find this case if you type it on google.
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10/04/17 Topic #1 Social Listening Spirit One Spirit One Value Proposition is , “ We deliver outstanding customer service and competitive prices. Make your web Soar with SpiritOne !” This a brand that came across my twitter feed, and caught my eye right way. Spirit One at Portland has come to a big problem with a lack of communication with its customers. On September 28th 2017, Spirit One shut down all web and accounts for all members. This brought many complains from customers because they did not get notify this would occur at any moment. CEO, John Ogden comment that the “engineer at the company failed to send an "all-points bulletin" to customer's.” Even if he tried to explain it to his customers he would be able too at the moment . Customers are not so happy about it. Here are a few tweets customers tweeted. Having customers complain on social media does not look good on Spirit One, and to top it off they aren't even responding back or give a